Are young adults just that much more risk averse, or have financial services firms not done a good job of connecting with the Millennial Mindset? Or is it both?

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(Photo: JR/flickr) Per a 2014 UBS Investor Watch survey, “Millennials hold more than half of their assets in cash (52%), with less than one-third of their assets (28%) in equities. This is directly counter to traditional long-term investment allocation advice.” Read more from the UBS Investor Watch survey.